Overlooking the Burj Khalifa

Built on a project of the renowned architect Andrew Bromberg, architectural firm Aedas, Business Center Boulevard Plaza awarded Cityscape Awards 2011 as Winner in Commercial, Office & Retail Project (Built) Category.

Boulevard Plaza – its two elegant towers with unique architectural design, located in the heart of Dubai, in the prestigious business district. The complex is located at the intersection of major road transport, subway and railway routes, near the world’s tallest skyscraper – Burj Khalifa, the building Burj Dubai Square and the international centers – the Dubai International Financial Centre and the Dubai World Trade Centre. It is also worth considering that this is the most prestigious square kilometers in the world, together with an elegant architectural design that raises the status of a new business center project very high.

The design strives to fit appropriately into this development as a respectful icon for the community. The relationship of the forms and their articulation derive from both a contextual response and the building’s symbol representing a modern Islamic architecture set appropriately within the most modern Islamic city in the world – Dubai. Inspired by the intricate detailing, veils and layers of medieval Arabic architecture, the 2 towers arch convexly as they rise.

Standing at 36 and 30 storeys (Towers 1 & 2), the towers share a common podium and will be a spectacular structure clad in glass, metal and stone skin. Construction of the first tower was begun in May 2007, and in October 2009 the complex was completed. The Boulevard Plaza addresses the site and cultural context with various innovative solutions. Both towers point toward the main entry to greet the visitors. As one continues into the site, the towers rotate their orientation as a gesture of respect to Burj Khalifa – the lofty neighbor across the street.

The two towers of 42 and 34 floors contain Grade A+office space, looking out to take advantage of the views toward and around the Burj Dubai. The towers are clothed with an articulated skin recalling the veils and layers of traditional Islamic architecture. As the figures rise, they bend inwards, forming two deep, shadowed arches up to the sky and beyond. Despite the changing curvaсeous form of the building section, the units are modularized to standard layouts for construction simplicity, rational space and cost efficiency.

Project Title: Boulevard Plaza
Location: Downtown Dubai, sections 12 and 13, Dubai, UAE
Purpose: The Business Centre
Lot size: 17,200 sq. km. m
Area: 60,927 sq. km. m
Building height: 151 and 173 m
Client: Emaar Properties
Date of commencement of construction: 2007
Put into operation: October 2010

Full version you can download here

MATERIALS ARE PROVIDED BY AEDAS