Building as an Art
Comfortable environment is what attracts people today, while choosing a place for residence. First of all, it is a blend of natural and architectural environment, and also a presence of necessary social infrastructure. Innovative ideas, absorbing the experience of past generations, modern technology and creative philosophy, are embodied in the unique objects erected by the Concern “KROST ”. The new project of the company is a residential complex ART , which is created at the junction of architecture, fashion and art.
The symbolic block of the international level is being built by “KROST” concern in Krasnogorsk, in Pavshino area. Today it is one of the most important matters in question at the real estate market. And it is not by accident: every new project of the company becomes one more evidence of the creative approach of its authors to the formation of urban space. Implementing their ideas specialists of the Concern follow nonstandard innovative solutions which have already found their implementation in many objects. But housing estate ART is a special project. The newest achievements of building technologies and development trends of modern art are united in it.
Art objects today have become an integral part of the urban design. They solve both composite-spatial and aesthetic tasks paying attention to dominants of a quarter or a region. But a building can also be a bearer of eurhythmy and can become an exponent of this or that idea. HEART will be given in maintenance in 2014 which will be remembered by the whole world as a year of the 14th winter Olympic games in Sochi. The authors of the project have decided to leave a bright memory about this symbolic event as they originally planned ART as an object of modern art.
On the facade of 5 buildings of the housing estate, which symbolize the unity of Olympic rings, there will be a picture the palette of which will be made in the colors of the flame of the Olympic fire. The height of this artistic canvas will reach 140 meters that will make it a challenger to be included in The Guinness book of Records as the biggest painting in the world. “The idea is very ambitious”, – says a General manager of “KROST” Concern Alexey Dobashin. – We have the Olympiad in Sochi ahead and millions of people who are going to come must see innovations in various kinds of activity. There are many beautiful buildings in Moscow and Russia and these buildings are standing in the same file with them.
The composite author of the project “ART – Public Arts Towers” has united very talented people. A famous Italian architect Dante Oscar Benini, an avantgardist Mario Arlati, a landscape designer Emanuele Bortolotti and, of course, architects of “KROST” Concern take part in it. The result of their intensive work has become the unique object which has no analogues in Russia.
A memorable look of HEART has been created by architects of Dante Benini bureau. The location of blocks at the spot and a thought-out layout of flats provide the best insolation of inner spaces, and modern engineering systems make this complex energy efficient and highly technological. The project is elaborated on the basis of ecological stability: it is thought out very well and it is very economical.
Mario Arlati, an artist avant-gardist, has created an amazing picture on the facades and everyone who will be even at a significant distance from the complex will be able to admire it. He offered to “dress” houses brightly and in the avant-garde style. And inside the house there will be an atmosphere of the art-gallery: as authors of the project have elaborated a design of incoming groups and separate halls for all buildings of the complex. Decorative panels, floors, columns and doors are painted by the Master manually! Not only buildings will become works of art, but also social spaces and objects of infrastructure. Additional architectural-design solution is the unique landscape design of adjoining territories the author of which is Emanuele Bortolotti.
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Materials provided by the concern “KROST”